Thursday, August 27, 2020

A Case Study Of Mental Health Essays

A Case Study Of Mental Health Essays A Case Study Of Mental Health Essay A Case Study Of Mental Health Essay Mental health has become a significant planetary activity. It influences 450 million individuals and one out of four of us will suffer from mental sick wellbeing at some clasp in our lives ( WHO, 2001 ) . Emotional well-being is utilized decidedly to bespeak a region of mental prosperity, adversely to bespeak its antonym ( as in mental wellbeing occupations ) or indirectly to bespeak establishments utilized by, or forced upon, individuals with mental health employments ( as in mental health administrations ) . During the nineteenth century, all patients were guaranteed under franticness Torahs. That is, the State simply made commissariats for the control of lunacy. The fledgeling calling of psychopathology ( this term was chief utilized in Britain in 1858 ) was independently distracted with isolating and overseeing madmans. With the outgrowth of the First World War, fighters started to hinder down with shellshock now called post horrible accentuation upset . Starting here on, psychopathology broadened its lawful force from lunacy to variants of jumpiness incited by accentuation or injury. In the twentieth century, progressively unnatural mental areas went in close vicinity to its lawful force, for example, those because of liquor and medication abuse and character occupations. Today, mental wellbeing administrations might be offered to, or be forced upon, individuals with this wide extent of employments, despite the fact that lunacy or extreme mental unwellness despite everything catches t he majority of the going to of professionals.Another aspects of the term mental health occupations is that a few people, incredulous of mental terminology, object of logical or legitimate confirmations to impressions like mental unwellness or mental bombshell . In the 1983 Act and equivalent Scots resolution law mental unwellness is non characterized. Be that as it may, Article 3 ( 1 ) of the Northern Ireland Order indicates it as an area of head which influences an individual s thought, seeing, feeling or conclusion to the degree that he requires consideration or clinical intercession in his ain inclusions of others . Neither the Scots nor Northern Ireland definitions incorporate psychopathologic miracle and there has late been some treatment with regards to reappraisal of the Mental Health Act about taking it in England and Wales. Issues refering mental wellbeing have been brought well up in the awareness of legislators, the media, and the people. Moreover, the weight of mental surprise is viewed non only as an if non the-boss reason for human wretchedness, however as a significant block to cultural and financial developing. Estimation of the mature ages of conceivable life lost and the mature ages of beneficial life lost through mental sick wellbeing could make 15 % everything being equal and expires all around by 2020 ( WHO, 1999 ) . A farther component of disparities in the clear graduated table of mental health occupations is race. Race is dubious to indicate. Familial separations between gatherings of universes ( other dependent on sex ) have little exact balance. Racial separations emerged from anthropological tests did by colonized autochthonal individuals. Be that as it may, in light of colonization, the cultural singularity of these individuals got existent for them and others. In the United States dark patients are overrepresented in mental foundations, and have gotten continuously so over the after war time frame. This has unconventionally been the example inside area mental clinics, where minority bunches comprise 35 percent of the hospital populace, and are proficient to higher paces of permission and readmission. In a reappraisal of eight epidemiological surveies led in the United States between the late 1950 s and mid-1970 s, Kessler and Neighbors ( 1986 ) found that among people with low earnings individuals of color showed essentially more hurt than white individuals. They asserted, thus, that race is an of import autonomous variable in finding the likeliness of a single going intellectually debilitated. There is some distinction over what to do of this grounds. Cockerham ( 1990 ) keeps up that the greater part of surveies on the frequency and conveyance of mental health employments recommend that race is non an autonomous variable: race completely does non hope to deliver higher paces of mental miracle for impossible to miss bunches . Or maybe, it is on the grounds that increasingly individuals of color are in the lower cultural examples that they will in general show more signs of mental hurt. Others, by the by, oppose this idea. Halpern ( 1993 ) contends that minority position can be exhibited to result in a tendency towards mental employments. Similarly as with sexual orientation, a figure of surveies have been led bespeaking that racial preference exists in the evaluation, diagnosing and mediation of mental wellbeing occupations. It has been found, for outline, that white healers all things considered appraised their dark customers as being more mentally weakened than blacked healers. Patients who are uncooperative, jeopardizing or derogatory are bound to be analyzed as being intellectually sick on the off chance that they have minority position. In impossible to miss, it has been discovered that being dark will in general increment the chances of an individual being analyzed as being schizophrenic ( Wade, 1993 ) . Certain gatherings, for example, individuals of Afro-Caribbean starting will in general be more probable than Whites to have psychotherapeutics. Minority bunches have demonstrated less ready to do utilization of network based administrations. This is incompletely in light of the fact that they have come up short on the assets to partake in the improvement of network consideration, and somewhat in view of the lack of inclusion in or dread of the particular social requests of minority bunches when set uping administrations ( Wade, 1993 ) . The term Afro-Caribbean alludes to individuals of color who either still live in Caribbean or who moved to Britain. England is an ex-provincial force, which subjugated and persuasively moved African individuals. Afro-Caribbean individuals have higher paces of diagnosing for schizophrenic issue yet lower rates for sadness and implosion than autochthonal Whites. An unsolved contention about over-portrayal is whether it is existent ( dark and Irish individuals are bad tempered all the more every now and again ) or whether it is a guide of misdiagnosis. The data of Irish individuals feature why the emphasiss of bigotry, in view of on skin shading material, are non an equivalent record of contrasts in mental health position. In spite of the fact that Afro-Caribbean individuals are helpless against psychosis, predominance paces of all indicative classs are higher than for the autochthonal ( non-Irish ) whites in Britain. What are the reasonings of looking into these two ex-colonized gatherings for our misgiving of the connection among race and mental health? The main point to underscore is that given the white covering of the Irish, bigotry dependent on skin shading material might be a stressor however is non one that represents racial contrasts in mental wellbeing. A second point is that while the two gatherings are post-provincial extras of constrained movement, the fortunes for each were extraordinary. Third, the fortunes of movement to Great Britain were comparable somehow or another however non others. Business chances represented populace movement in each. Fourth, as ex-colonized, Afro-Caribbeans and the Irish have been repetitively defamed and dismissed. A confirmation of this point is that these gatherings are other than over-spoke to in the jail populace, non simply in nonvoluntary specializer mental health administrations. Fifth, and following the old point, whatever the causal records for over-portrayal, the racial partiality implies that these gatherings are lopsidedly managed by authority mental wellbeing administrations. As the last are commanded by intimidation, this outcome can be thought of as a signifier of basic burden for these gatherings. The requests, issues and worries of dark and minority social individuals ( BME ) with mental wellbeing employments have been pushed to the bow of the national wellbeing strategy agenda ( Department of Health, 1999 ; Department of Health, 2005 ) . England is a multi-social society where the per centum of the populace that is from minority bunches is consistently expanding. In 2001 minority bunches contained seven percent of the populace, with a focus in London and other inside city nations. BME people group possess impossible to miss spots of weakness in the United Kingdom. Imbalances are reflected over all files of financial and cultural well-being.They all around have higher paces of joblessness, live in less fortunate housing, report more unfortunate wellbeing, have lower degrees of scholarly achievement and higher paces of prohibition from schools. The grievous however significant marker for BME people group was the perish of David Bennett while being limited by nursing staff on a medium secure ward. After a since a long time ago run by his family, a free enquiry study presumed that the NHS mental wellbeing administrations are institutionally supremacist ( Norfolk, Suffolk and Cambridgeshire SHA, 2003 ) . The specialists later distributed an activity program for Delivering Race Equality ( Department of Health,2005 ) . This program has three structure hinders: to grow increasingly proper and antiphonal administrations, to gracefully better quality data on the psychological health requests of BME, to advance more prominent network fight in the arranging and bringing of mental wellbeing administrations. DRE centers around authoritative adjustment, yet neglects to value the heterogeneousness inside the BME populace, and the perplexing extent of independences and examples it contains.It other than neglects to welcome that the imbala nces in mental wellbeing for individuals of color exist inside a more extensive chronicled and cutting edge setting of cultural and monetary inequalit

Saturday, August 22, 2020

StarBucks Essay Example | Topics and Well Written Essays - 1250 words

StarBucks - Essay Example Besides Starbucks doesn't follow conventional forceful publicizing procedure; rather it centers around significant level marking and advertising rehearses (Larson, Marketing Strategy and Alliances Analysis of Starbucks Corporation). Informal exchange has been a generally worked on advertising correspondence system by the organization. The ‘differentiation’ conventional procedure gives economical upper hand to the organization. Starbucks purposefully dodges conventional limited time approach. It accepts that its image is advanced through amazing in-store administration, nature of the item, premium cost and interesting client encounters. Such a technique has certainly given reasonable upper hands to the organization. Most definitely, Starbucks rushes to react to all their client questions. Starbucks is resolved to give a novel encounter to every one of its clients. It has all the necessary assets so as to help and support all its fast reaction exercises. Starbucks is one of the most effectively advertised brands on the planet. The organization has 16,706 stores (counting both organization worked and authorized) all through the world. The company’s long haul objective is to have 15,000 U.S. stores and 30,000 stores in the whole world (Horovitz, Starbucks points past lattes to expand brand). Starbucks’s crucial that it is working for motivating and sustaining human soul †â€Å"one individual, one cup and one neighborhood at a time.† By and large vital organizers of any association build up the drawn out goals in seven significant regions which are gainfulness, serious position, efficiency, worker advancement, innovative initiative, representative relations and open duty. In addition nature of any drawn out goal can be assessed based on five factors in particular adaptable,

Expert Systems and the Collision regulations Essay

Master Systems and the Collision guidelines - Essay Example Port halls have become so blocked that it is even hard to push through not to mention direct an immense vessel to its compartment. The rise in the mishap bend has caused researchers to sit up and consider more secure modes to route. Use of innovation has absolutely made it feasible for us to have a more secure voyaging and transport condition. This paper analyzes the different gadgets that have been contrived to help guides and engage them to settle on proficient choices in case of an emergency. Preemptive guidance is a key zone where these radar based electronic gadgets have figured out how to ad lib leaving the human component to assume a crucial job to choose the last course of evasion activity. The International and Inland Maritime Navigation Rules were detailed in the Convention on International Regulations for Preventing Collisions at Sea Treaty in 1972 and got successful on the fifteenth of July, 1977. The principles were planned to systematize the standard conduct of vessels of the considerable number of countries to significantly decrease the chance of mid-ocean impact by advancing precise and unsurprising reactions to an assortment of much of the time happening circumstances. On account of airplanes, they also require such laws and global measures. In the underlying long periods of flying, the pilots confided in their eyes and ears to carry out the responsibility. All through World War I and later mail flight occurred with no complex route hardware aside from a front mounted compass. Later as innovation created, remote correspondence frameworks were introduced and during the Second World War, an airborne radar was fitted to the airplanes - not at first to help pilots to fly, however to chase down submarines and dispatches and to take shots at them. Afterward, as common avionics developed in volume and planes were taking off airstrips more frequently than prior a blend of these two frameworks - the remote and the radar helped pilot settle on choices that maintained a strategic distance from mid air crashes. These frameworks had their hazard. In the event that the pilot was not experienced enough, he was unable to make the information counts to forestall an impact in an emergency circumstance. Immense endeavors were being made to prepare pilots to hold their mental soundness at the hour of an emergency. The presentation of the fly age exacerbated the circumstance. Airplanes were presently flying higher and quicker. The pilots had less reaction times within reach. Research indicated that the airplane would effortlessly travel a mile along its level relocation vector between the time the pilot pulled the stick and the airplane even starts to climb. This is a tremendous hole for blunder. Needle line cognizance of pilots kept mishaps from happening. Be that as it may, more planes were lost because of mid air impacts than at landing and take off - a large portion of them treacherously portrayed as pilot mistakes. The complexities of airplanes were compelling to both the controllers and the

Friday, August 21, 2020

Management Estimation Key Success Factors â€Myassignmenthelp.Com

Question: Talk About The Management Estimation Key Success Factors? Answer: Introducation For this task every one of the colleagues assumed a job in the acknowledgment of the venture. My principle zone of intrigue is in venture planning. Accordingly, I assumed a fundamental job in thinking of the general task work breakdown structure and the undertakings Gantt diagram. In thinking of the exercises to be remembered for the WBS, all colleagues had an influence as examination of the contextual investigation was done in a gathering setting. My principle territory was to structure the exercises to frame the noteworthy work breakdown structure and make an interpretation of it to an undertaking plan by utilization of Microsoft Project programming. Aside from the appointed assignments, I proceeded to help other gathering individuals in conceptualizing and guaranteeing that their answers and my answers were in adjustment to guarantee a smooth progression of the task. Pretended Deliverable Name Depiction Reason Assessed time Contextual Analysis This undertaking was played by each colleague in a gathering setting. The job here was to dissect the contextual investigation, plot the recognized exercises, and conceptualize on the need of each errand, while distinguishing assignments that can be done simultaneously. The object was to have a beginning report on which all colleagues could begin working from. Building up a layout of exercises and sharing out jobs for the venture The undertaking took 1 days and was completely tended to, in this manner no additional time is required for the errand. Work Breakdown Structure This deliverable involved making a work breakdown structure. My undertaking was to arrange the gathering so as to investigate the contextual analysis, conceptualize and list exercises that must be done to effectively finish the task. In the wake of enrolling the exercises, the job of masterminding the exercises, and making a work breakdown structure was on me. The motivation behind making a work breakdown structure was to help in understanding the whole venture exercises, their connections and association (Mohamad, 2015). The work separate structure would then be utilized by an alternate colleague to apportion assets. The evaluated slip by time on this movement is around 7 days and will require nearly 7 additional days, as the undertaking is passed to other colleagues, who may understand or recommend option of different errands inside the structure. Undertaking Schedule The job involves deciphering the work breakdown structure to a venture plan, by including assessed time for each errand [which is to be finished by an alternate group member], and assets designation to task that must be produced by an alternate colleague. My job here is to accumulate the exercises from the work breakdown structure, and the assessed time for errands, just as asset designation, into an undertaking plan by utilization of Microsoft venture. The aftereffect of this assignment will be the age of a Gant Chart for the task. The motivation behind the timetable is to go about as an outline to manage the task group in the usage arranging and execution. The calendar too Gauge slipped by time on the venture is around 7 days and approximately 14 additional days required, as I sit tight for parts of other colleagues, for example, asset portion and evaluated time for each assignment, before we assemble the whole task in a Microsoft Project Gantt Chart Task Lessons Learned Report 1. What did you comprehend as the achievement models of the task? For the task the achievement measures is completely subject to legitimate arranging; appropriate planning and legitimate asset distribution. Arranging, particularly appropriate planning of undertakings and assets is basic in understanding the venture. Also making arrangements for the obscure dangers is basic for a venture (Baxter, 2014). Hazard recognizable proof and setting up conceivable alleviation systems is basic to the achievement of the undertaking. 2. Think about whether you met the task achievement models. I am sure that we met the achievement standards for the task. The gathering is firm and everybody had an influence in the venture, bringing about a task that is probably going to be finished on schedule and with no issues. This is on the grounds that as a gathering, we took care and additional push to design the task, distinguish dangers and set up hazard relief techniques. We additionally built up an extensive task observing arrangement, and how to respond to changes in the venture 3. As far as dealing with a task through this task, what were the fundamental exercises you learned? I discovered that dealing with a task necessitates that one initially put a lot of time in arranging and also ceaselessly screen the undertaking is basic as obscure occasions may influence the conveyance of the venture, rendering the plans invalid and void (Mir and Pennington, 2014). Furthermore I have discovered that the undertaking group is fundamental for the venture and understanding their needs is significant. 4. From a venture the board point of view, depict one case of what went directly on this task. One thing that went directly for the task is bringing each partner installed, by causing them to comprehend the objective and vision of the venture from the beginning. 5. From a venture the board point of view, portray one case of what turned out badly on this task. What turned out badly was neglecting to satisfactorily get ready for the money related ramifications of dangers in the task. This may influence the venture conveyance in the event that any of the recognized dangers emerges as the task goes on. Companion Review of Assignment Each colleague assumed a basic job in this task. In that capacity, I would give each colleague equivalent portion of commitments to the venture. The main issue that rose was on conceding to the assignments to be done for the venture. While a few individuals felt that a few undertakings were a bit much, others felt that anything couldn't be forgotten about on supposition that they were not basic. This issue was settled by breaking down the significance of every movement and choosing its incorporation relying upon its significance in the task. References Baxter, K., 2014. 1.3 Project Management and Estimation Are Key Success Factors.Software Project Effort Estimation, p.5. Mohamad, N., 2015.Development of Cost Driven Work Breakdown Structure for Project Monitoring and Controlling(Doctoral thesis, Universiti Teknologi Malaysia). Mir, F.A. what's more, Pinnington, A.H., 2014. Investigating the estimation of task the executives: connecting venture the executives execution and undertaking success.International diary of venture management,32(2), pp.202-217.

Why Use Essay Samples For G B.D.A?

Why Use Essay Samples For G B.D.A?If you are thinking about writing a strong and compelling essay for the G B.D.A. exam, you will find plenty of essay samples for this degree program online. You will also find that this type of essay is often required to secure an interview with a prospective school or advisor.An abstract or summary is probably the most common form of essay for this program. Many students will need this in order to send it in for grading. You will find many helpful essay examples for this type of essay online.As with any essay you write, the writing skills required to create a well-crafted essay is one that must be honed. This is something that you will need to learn as you work towards a degree at an engineering school. Essay samples for this program are a great place to start.You will find many helpful essay examples for this program online. You can follow the directions provided and construct a well-written essay using these essays. These will help you with your e ssay writing skills as you prepare for your GMAT and GMATPrep exam. A GMAT essay is very different from a standard GMAT essay.There are many elements that are contained within such as an argument and a review. The writer will use the first part of the essay to present a general opinion on the topic, and then use the second part to present a specific argument that helps support the previous portion. In doing so, the writer will be able to explain the topic in a more concise manner.One thing that you will want to keep in mind is that you will be expected to write a lot of material for your essays. That is why you will want to make sure that youunderstand the expectations before you begin. You will want to give yourself plenty of time to research the topic and prepare your essays.Make sure that you feel comfortable enough to use the correct style for the topic that you want to write about. Your writing style is likely to vary based on the subject matter of your essays. Your essay sampl es for this program are a great place to get ideas about the best way to present your opinions. You will be able to find excellent advice online if you keep your eyes open for it.Finally, the writing style that you will choose for your dissertation is going to be based on your personal preferences. Use your writing samples for this program as a guideline and as a starting point for your own individual preference. The style will often be influenced by the journal or magazine that you are working with for your assignment. Again, good essays should be well-written by you, so be sure that you learn how to do that.

Sunday, June 28, 2020

Effective Market Research and how it can be Conducted - Free Essay Example

There are many academics that suggest the correct way to conduct market research (Lockett Blackman, 2004; Beall, 2010), but in truth, there are a variety of different ways that are effective dependent on the situation. Kolb (2008) states the research process is comprised of four steps, which are; determining the research question, choosing the research approach, planning the research method and implementing the research. This highlights the importance that planning has in the market research process, as physically implementing the process comes after extensive planning and preparation. This report will critically discuss the above four stages to conducting effective market research. An in-depth analysis of each stage will be conducted, to understand how each factor within the process affects the overall shape and effectiveness of market research. Determining the Research Question This is the first step to conducting effective market research and can often be rushed by many companies. As most organisations are eager to implement the process, they can be quick to decide on the research questions. However, it is imperative that the company or researcher decides on a clear research question, as the research question guides and centres the overall shape of the market research. Furthermore, it is absolutely crucial to the rest of the research process. Answering the wrong question can waste tremendous amounts of resources for a company, and make the market research completely ineffective (Springett Campbell, 2006). One of the main reasons for companies choosing the wrong research question is because they make false assumptions (Kolb, 2008). This means, to avoid false assumptions from being made, that a company will have to take the time to think critically about what the issue is, or what they are trying to understand through the implementation of market resea rch. As previously stated, the research question should not be rushed, as it is a crucial step for implementing effective market research. This can be overcome by basing assumptions on previous research or experiences, which will guide the company to an educated and precise research question (Swartz, 2001). Some internal research data that a company could use are; sales receipts, complaint information, databases, orders or financial analysis. Furthermore, the research could show a variety of different problems, which could then be condensed into one research question to provide precise and effective market research (Martin, 2007). Research Approach Kolb (2008) states there are three different research approaches. These are; descriptive research, exploratory research and causal research. The approach that a researcher will take will be largely dependent on the research question, as they differ quite significantly. Descriptive research is concerned with the present and attempts to determine the status of the phenomenon under investigation (Singh Nath, 2010, p. 195). In essence, this will be used by a researcher or company when they want to discover specific details about something, such as consumer average spending. This is because it will analyse statistical data, and is most commonly in the form of surveys. A survey is most commonly used because it can obtain results of a large sample to draw conclusions that can be generalised amongst the population. However, descriptive research is often expensive and time-consuming. This is because of the large amount of data that needs to be collected and analysed (Kolb, 2008). Fur thermore, the type of research that surveys provide is often limited, as it only measures a small percentage of the population. It can also be an inconvenient approach to research, which makes it difficult to conduct research effectively. Consumers value their time, and generally do not want to spend it filling out surveys. However, online channels are minimising the inconvenience of surveys, and making a descriptive approach, once again, an effective method of conducting market research (Kolb, 2008). Exploratory research is about putting ones self deliberately in a place again and again where discovery is possible and broad, usually (but not always) non-specialized interests can be pursued (Stebbins, 2001, p. vi). This type of research could be used to measure consumer attitudes, opinions or beliefs towards a brand. These studies vary in size, but will usually be smaller than descriptive research. To conduct exploratory market research effectively, the researcher must explore deep into consumers emotions and attitudes, which would be hard to do with a large sample. The focus is more on choosing the right participant, and not trying to conduct the research on a large amount of people. Furthermore, it usually comes at a lower cost to a business, and doesnt take quite as much time. However, it still suffers with inconvenience, as it can be hard to find participants to conduct the research with (Stuart, et al., 2002). Causal research is a research approach that focuses on investigating into cause-and-effect relationships. That is to say, it will measure one variable with another and how these variables interact with each other (Brains, et al., 2011). Furthermore, it can be used to give insight into strategic change that a company may wish to pursue. This is because it can investigate whether the change will be beneficial or not for a company. However, it can still be used to research the effectiveness of change after it has happened. Causal research is of ten used as a preliminary approach, with the results being made more conclusive with the use of descriptive or exploratory research (Brains, et al., 2011). It is imperative that a researcher or company knows what research approach it wants to take. As stated, it is largely dependent on the research question. However, if a company takes the wrong approach to answer the research question than they will not conduct effective market research, as they would be using the wrong tools and values to gather the data. Kolb (2008) compares choosing a research approachto a car mechanic, if a mechanic was fixing a car, he would choose a wrench, not a spatula. Furthermore, similarly to how the research question shapes the research approach, the approach will also have a significant impact on the research method. This highlights the important of each stage, and why planning and preparation is crucial to successful market research. Research Method There are two methods to market research; quantitative and qualitative. These methods differ greatly; quantitative research is an approach for testing objective theories by examining the relationship among variablesà ¢Ã¢â€š ¬Ã‚ ¦which can be measuredà ¢Ã¢â€š ¬Ã‚ ¦so that numbered data can be analysed (Creswell, 2014, p. 4) and qualitative approach will allow a researcher to examine peoples experiences in detail, by using a specific set of research methods such as in-depth interviews or focus groupsà ¢Ã¢â€š ¬Ã‚ ¦ (Hennik, et al., 2011, pp. 8-9). More recently, especially in larger studies, these methods have been combined to form a mixed-method approach. This is a method which combines elements of qualitative and quantitative research approaches for the purpose of breadth and depth of understanding and corroboration (Johnson, et al., 2007, p. 123). What method a researcher or company will take is largely dependent on the situation. If a company wishes to understand consumer perce ptions then they may prefer a qualitative study (Brunso, et al., 2002; Knox, 2000), whereas measuring consumer average spend would primarily be quantitative in nature (Muijs, 2010). Which method a researcher will conduct must be decided, as it will influence the approach and philosophy the research will inherit. Furthermore, it will also be a determining factor on the form of market research, such as via questionnaires, focus groups or interviews (Muijs, 2010). Qualitative research will primarily take on an interpretivist philosophy, and an inductive approach. An interpretivist philosophy gives importance to human belief, and focuses on evaluating a small sample in detail to understand the views of many (Easterby-Smith, et al., 2002). Furthermore, an inductive approach begins with the collection of data, rather than with a theory, and uses data to identify regularities or themes, or to suggest theoriesà ¢Ã¢â€š ¬Ã‚ ¦ (Hayes, 2000, p. 789). On the other hand, quantitative resea rch will generally take on a positivist philosophy, and will also usually take on an inductive approach. A positivist philosophy is quite different to interpretivist, because it focuses on the collection of large amounts of data and quantifying the data with thorough statistical analysis (Lee, 1991). Using the examples above, if a company wanted to conduct effective market research to analyse consumer average spend, than they would conduct quantitative research with a positivist and inductive approach. This is because the researcher will collect a large sample of data to statistically analyse the average spend of a companys consumers. Doing interviews would be small-scale and ineffective as it wouldnt represent a large enough sample. As previously mentioned, the research method will be a determining factor for what tool to use to conduct the research. Quantitative research will usually take the form of a questionnaire, which is a survey instrument used to collect data from indivi duals about themselves, or a service or productà ¢Ã¢â€š ¬Ã‚ ¦each respondent is exposed to the same questionsà ¢Ã¢â€š ¬Ã‚ ¦to ensure the differences can be interpreted as reflecting differences (Siniscalco Auriat, 2005, p. 3). On the other hand, qualitative research is usually in the form of focus groups or interviews, which are a form of group interview that capitalises on communication between research participants in order to generate data (Kitzinger, 1995, p. 299). This shows the disparity that exists between the different methods, and why a researcher must be clear on what their research method. Trying to obtain data using the wrong research method will yield negative results and will more than likely cause the market research to underperform. Implementation and Findings After the planning and preparation has been conducted, the market research, such as questionnaires or focus groups, can be implemented and analysed. Physically conducting research is perhaps the most complex stage of the market research process, but is made significantly easier through rigid planning and preparation (Craig Douglas, 2005). Furthermore, this stage may consist of going out into the field to collect results, or simply waiting for participants to fill out a survey. It can be both the longest, or shortest, stage of the marketing process, with it being made significantly more effective with proper planning. All the data collected would be analysed by whatever means appropriate. If a survey was used then the most effective method would be through the use of statistical software. However, qualitative research, such as focus groups, will primarily be analysed by the researcher or company, which will allow them to interpret the data how they sit fit. This can raise issues of bias, which is the extent to which researchers or participants may seek to influence the process of data collection, analysis and findings (A Bryman, 2008). However, if the company wishes for the market research to be conducted effectively, then it will be sure of eliminating all possible threats of bias. Furthermore, this would be the stage where secondary research could be used, as it would help supplement the primary market research. Secondary research is the re-analysis of data for the purpose of answering the original research question with better statistical techniques, or answering new questions with old data (Glass, 1976, p. 3). The use of secondary research is usually decided by the researcher, but generally helps fortify any of the findings from the primary research ensuring that the market research is more effective and thorough. Conclusion From the discussion of how to conduct effective market research, it becomes quickly apparent that the most vital stage to conducting market research is the planning and preparation stage. A company must clearly define what there aims and objectives are, as it will help shape and design the overall market research process. There are a plethora of alternative methods to conducting market research, but each different method has its merits. A survey will not explore in-depth attitudes of consumer behaviour, but it will gauge a good understanding of average spend. Utilising the wrong tools, approaches or philosophies to answer the research question will end up with ineffective market research being conducted, with the company losing substantial amounts of resources. Furthermore, the planning and preparation stage is so important because it will make the physical conduction of the research much easier. If a company knows what they are trying to discover, in what method, and with what tools, than they will be able to conduct the most effective market research in the most efficient manner. Bibliography A Bryman, E. B., 2008. Business Research Methods. s.l.:Oxford University Press. Beall, A. E., 2010. Strategic Market Research: A Guide to Conducting Research That Drives Businesses. Bloomington: iUniverse. Brains, C., Willnat, L., Manheim, J. Rich, R., 2011. Empirical Political Analysis. 8th ed. Boston: Longman. Brunso, K., Fjord, T. A. Grunert, K. G., 2002. Consumers food choice and quality perception, Aarthus: MAPP working paper 77. Craig, C. S. Douglas, S. P., 2005. International Marketing Research. 3rd ed. Chichester: John Wiley Sons. Creswell, J. W., 2014. Research Design: Qualitative, Quantitative and Mixed Methods Approaches. Thousand Oaks: SAGE Publications. Easterby-Smith, M., Thorpe, R. Lowe, A., 2002. Management Research: An Introduction. 2nd ed. Thousand Oaks: SAGE Publications. Glass, G. V., 1976. Primary, Secondary, and Meta-Analysis of Research. Educational Researcher, 5(10), pp. 3-8. Hayes, N., 2000. Foundations of Philosphy. 3rd ed. Lon don: Thomson. Hennik, M., Hutter, I. Bailey, A., 2011. Qualitative Research Methods. Thousand Oaks: SAGE Publications. Johnson, R., Onwueghuzie, A. Turner, L., 2007. Toward a definition of mixed-methods research. Journal of Mixed Method Research, 1(2), pp. 112-133. Kitzinger, J., 1995. Introducing Focus Groups. BMJ, Volume 311, pp. 299-302. Knox, B., 2000. Consumer perception and understanding of risk from food. British Medical Bulletin, 56(1), pp. 97-109. Kolb, B., 2008. Marketing Research: A Practical Approach. 1st ed. s.l.:SAGE Publications. Lee, A. S., 1991. Integrating Positivist and Interpretive Approaches to Organizational Research. Journal of Organization Science, 2(4), pp. 342-365. Lockett, A. Blackman, I., 2004. Conducting market research using the Internet: the case of Xenon Laboratories. Journal of Business Industrial Marketing, 19(3), pp. 178-187. Martin, R., 2007. How Successful Leaders Think. Harvard Business Review, Volume June. Muijs, D., 2010. Doing Quantitative Research in Education with SPSS. Thousand Oaks: SAGE Publications. Singh, Y. K. Nath, R., 2010. Research Methodology. 1st ed. New Delhi: APH Publishing. Siniscalco, M. T. Auriat, N., 2005. Questionnaire Design, Paris: International Institute for Educational Planning. Springett, K. Campbell, J., 2006. An introductory guide to putting research into practice, s.l.: PodiatryNow. Stebbins, R. A., 2001. Exploratory Research in the Social Sciences. 1st ed. Thousand Oaks: SAGE Publications. Stuart, I. et al., 2002. Effective case research in operations management: a process perspective. Journal of Operations Management, 20(5), pp. 419-433. Swartz, J., 2001. Popular Online Grocery Pioneer Webvan Shuts Down, s.l.: USA Today.

Monday, May 25, 2020

Information Security Risks And Risk Management - 1883 Words

Conceptual frameworks These are used by organisations and charities wishing to exterminate the possible risks by assembly information security risk assessment (information security risk assessment). The ISRA is able to resolve the amount of the potential risk associated with an IT system. An ISRA method identifies an organization s security risks and provides a measured analysed security risk profile of critical assets in order to build plans to treat the risks hand would beneficial in health and social care to insure things are protected. (Syalim et al., 2009). In general, individuals for a long time have been managing risk ever since capable of comprehensible thoughts and these came from ‘investing in the planting of crops for the reward of the harvest; weighing up the risks of attacking large animals against the reward of tasty food; sacrificing to the gods in expectation of reward in the afterlife.’ Individuals took the opportunities out of many risks and risk taking from opportunities comes naturally for those who do. However, making that decision logically, risk management only then can really begin with the coming of probability of certain things. Clinical Assessments A clinical assessment is a filed procedural document containing the explanation of the documents purpose. There are several skills needed for a clinical assessment such as formal knowledge, practice wisdom and when you have 25 years of working experience with children you are more likely to get theShow MoreRelatedInformation Security and Risk Management1473 Words   |  6 Pagesactivity. This reversal in focus by both individuals and institutions may simply be a natural response to the reduced capabilities of al-Qaeda and other terrorist networks, as confirmed by the leading authority on terrorism and its effects, and national security analyst for the CNN network, Peter Bergen, who observed recently that the Obama administration has played a large role in reducing terrorist threats by continuing and scaling up many of former President George W. Bushs counter-terrorist methodsRead MoreInformation Security And Risk Management926 Words   |  4 Pagesand ISOL 533- Information Security and Risk Management. I also got an internship opportunity of a part time CPT with Sapot Systems Inc as a Software Engineer. The knowledge and interest I had along with these courses, helped me to go that extra mile in my day to day job responsibility. Course learnings and It s impact on the Internship: Through ISOL-633, I got an extensive knowledge of Information security encompassing the US legal system and federal governance, security and privacy ofRead MoreInformation Security Risk Management2820 Words   |  12 PagesDiscussion As observed at the 4th International Conference on Global e-Security in London in June 2008, Information Security Risk Management (ISRM) is a major concern of organizations worldwide. Although the number of existing ISRM methodologies is enormous, in practice a lot of resources are invested by organizations in creating new ISRM methodologies in order to capture more accurately the risks of their complex information systems. This is a crucial knowledge-intensive process for organizationsRead MoreInformation Security : It Risk Management1795 Words   |  8 Pages ITC 596 - IT Risk Management Professor: Michael Baron Table of Contents 1. Information security is Information risk management 3 2. Information Security Risk Assessment: The Qualitative Versus Quantitative 5 3. Perception of Risk 7 Reference 9 1. Information security is Information risk management Introduction The present Information Security technology seems insufficient to totally deal with all the ICT problems of the organization. As per BobRead MoreInformation Security Risk Analysis and Management2195 Words   |  9 PagesInformation security refers to the protection of information and its critical elements, including the systems and hardware that use, store, and transmit that information. An ideal organization usually comprises of the following layers of security put in place to safeguard its operations:- physical, operations, communications, networks, personnel, and information security. A risk can be defined as the probability that something unwanted will happen. Risk analysis and management therefore refers toRead MoreEssay Risk Management in Information Technology Security795 Words   |  4 PagesIS3110 Risk Management in Information Technology Security STUDENT COPY: Graded Assignments  © ITT Educational Services, Inc. All Rights Reserved. -73- Change Date: 05/25/2011 Unit 1 Assignment 1: Application of Risk Management Techniques Learning Objectives and Outcomes You will be able to identify different risk management techniques for the seven domains of a typical IT infrastructure and apply them under different situations. Assignment Requirements Introduction: As discussed in thisRead MoreAn Evaluation of Information Security and Risk Management Theories1903 Words   |  8 PagesAn abundance of information security and risk management theories are prevalent; however, it can be difficult to identify valid and applicable theories. In the reading to follow, several information security and risk management theories are evaluated. These theories are presented and employed via various frameworks, models, and best practice guidelines. An assessment of sufficient research pertaining to these theories is addressed, along with a consideration of the challenges that arise from aRead MoreManaging Information Security Risks: The Octave Approach1635 Words   |  6 PagesAlberts, C. Dorofee, A.(2003) Managing Information Security Risks: The OCTAVE Approach. New York: Addison Wesley. This work is a descriptive and yet process-oriented book on the concept of security risk assessment with a specific focus on new risk evaluation methodology, OCTAVE. The term OCTAVE is used to denote f Operationally Critical Threat, Asset, and Vulnerability Evaluation SM.It is important that organizations conduct a security risk evaluation in order for them to effectively evaluateRead MoreRisk Assessment : An Essential Part Of A Risk Management Process1046 Words   |  5 PagesIntroduction The risk assessment is an essential part of a risk management process designed to provide appropriate levels of security for information systems. The assessment approach analyzes the relationships among assets, threats, vulnerabilities and other elements. Security risk assessment should be a continuous activity. Thus, a comprehensive enterprise security risk assessment should be conducted at least once every two years to explore the risks associated with the organization’s information systemsRead MoreRisk Assessment Of Information Systems Security Risks Essay1311 Words   |  6 PagesInformation security professional’s job is to deploy the right safeguards, evaluating risks against critical assets and to mitigate those threats and vulnerabilities. Management can ensure their company’s assets, such as data, remain intact by finding the latest technology and implementing the right policies. Risk management focuses on analyzing risk and mitigating actions to r educe that risk. Successful implementation of security safeguards depends on the knowledge and experience of information

Tuesday, May 19, 2020

Freshmen And Senior Participation At University Level Courses

In this study, there is an overall focus on both freshmen and senior participation in university level courses. Does the seniority of students in universities effect their overall rate of success in one-hundred level courses? Therefore, are seniors less engaged than freshmen in these classes, and what is effecting their success? Throughout this process, participants were observed and later seen in interviews and focus groups to scope out and answer the hypothesis created for this study. Seniors who are taking one-hundred level courses will study less and be less engaged than freshmen, causing them to do poorly in the class. This study was conducted to better understand the different constraints that these two classes experience during their time at a university. Are seniors actually less engaged than freshmen or is it simply an error in judgement? During this process it is important to note that the students involved in participant observation were not aware they were being studied. This was meant to keep a nonreactive research environment rather than a reactive research environment. Not wanting the students to change their overall demeanor, it would better the overall analysis. However, in both the interview and focus group conducted it was a reactive environment which could alter the overall success of this analysis. First off, the focus group conducted was done by another researcher and unfortunately yielded little results. Unlike the focus group, the interview andShow MoreRelatedIt Is True Stories Like Heather Van Norman Essay1297 Words   |  6 PagesImpregnated while on the ball of her running career in Louisiana State University track, Heather Van Norman fought to survive as a young woman and athlete. She ran, baby and all, during her career as a collegiate track runner at LSU in the 1990’s. But even before she would sprint to victory as an outstanding track runner, mother of Odell Beckham Junior, and ladies’ coach for track, field, and cross-country, Van Norman had to face the harsh realities of paying for college and working for her timeRead MoreConstructing Meaning Essay1124 Words   |  5 Pagesof the article is to provide instructors with a variety of strategies for engaging students to participate in classroom controversial discussions and enhancing their critical thinking skills at the collegiate level. This article we will discuss some common issues that surface in college courses that encourage critical thinking. What strategies can educators use to promote enlightened and fair discussion of them† (Gainey Payne, 2003, p.52). The goal of the article was to share their findings fromRead MoreA Research Study On The Concert Band By Dawn Kent1016 Words   |  5 PagesSecond Experiment ï  ¶ Participants Participants in this study headed by Dawn Kent consisted of a concentration of 100 students found on the campus of Liberty University. All students who were used in this study consented fully to participation; however, they were not compensated for their cooperation. Subjects were taken from several classes viz. the â€Å"concert band†, a â€Å"chemistry class†, a physiological statistics class, and from common areas including the â€Å"computer lab, dining hall, and dormitories†Read MoreIt Is An Interesting Sight To See The Renouncing Of A Cheater.1317 Words   |  6 Pageswith ethical boundaries. Consequences for the future appear everywhere and for any type of cheating. Cheating is wrong due to the consequences within schools. A few years ago at Harvard University, there were â€Å"60 students were suspended for cheating in a course in government† (Scirghi 1). Even those in a higher level of education cheat in today’s world. Suspensions, the action these students received, are set in the records for those students, tainting their reputation. In some schools and circumstancesRead MorePros and Cons of Controversy961 Words   |  4 Pagesfaculty believe critical thinking is an essential learning outcome. A 2005 report by the Association of American Colleges and Universities demonstrated the need for efforts to promote critical thinking by highlighting the disparity between the 93% of higher education faculty that perceive critical thinking to be an essential learning outcome and the 6% of undergraduate seniors that actually demonstrated critical thinking proficiency. Source: Ian J. Quitadamo and Martha J. Kurts, Learning to Improve:Read MoreThe Birth Of Outcomes, And How They Went Awry1986 Words   |  8 Pagesbecame embodied in lists of topics that a course covers, with verbs added to index what students will â€Å"be able to do.† Universities across the country created their lists of SLOs, and they tend to look pretty similar. Gonzaga University actually has a manual for how to write SLOs, and it includes this example: General Psychology: Students who complete this course will be able to: Identify and define basic terms and concepts which are needed for advanced courses in psychology Outline the scientific methodRead MoreFinancial Knowledge And Its Effects On Financial Management1617 Words   |  7 Pagesknowledge produce significant effects on the effectiveness of people’s financial behaviors. On the one hand, the level of people’s financial knowledge will affect their financial investment and financial management. Chen and Volpe surveyed 924 college students to examine their financial literacy and the relationship between financial literacy and student’s characteristics. They found that the level of personal financial literacy could affect the students’ personal perspective of finance and further influenceRead MoreEffects Of Alcohol Awareness Programs On College Students1594 Words   |  7 Pages Effects of Alcohol Awareness Programs on College Students Valerie Love Grand Canyon University: PSY-550 October 2, 2015 Abstract In this paper, the effects of alcohol awareness programs on college students will be discussed. The discussion and study will be based on the before and after effects of alcohol awareness programs on college students. The study presents a CBT (Cognitive Behavior Therapy), or an Alcohol 101 Psych-Education CD-ROM to a randomly assigned group of 113 college studentsRead MoreFactors That Contribute And Influence Retention2167 Words   |  9 Pagesstudent becoming integrated into the academic and social atmosphere of the institution (Tinto 1975). The model takes into account the academic skills and abilities, the level of commitment and the value orientations of the entering students. The academic and social contacts that a student makes within the first year, and the level of integration that a student achieves within the institution are positively related to student retention for the second year (Tinto 1975). However, while Tinto’s StudentRead MoreManagement Control System of the University of Southern California3268 Words   |  14 Pages(MCS) of University of Southern California (USC). Before commencing the analysis a brief background of USC is provided. The USC, located in Los Angeles, was established in 1880 as a private research institution. The universitys academic and administrative programs are led by the presidents cabinet, which is comprised of a provost and senior vice president for academic affairs, senior vice president for finance and chief financial officer, senior vice president for administration, senior vice president

Friday, May 15, 2020

The Problem Of Expanding Population Essay - 1363 Words

The topic of expanding population is one both of wonder and catastrophe, as civilizations have risen and fallen throughout time. Collapse (Diamond) touches on this concept of population growth (or change) often, especially because a civilization is, after all, nothing without its population. Using Collapse, we can quickly start to analyze what a growing population entails. Early on, Diamond touches upon the implications of an expanding population. When a civilization starts to have a high rate of growth, they must start to use more aggressive and intensive agricultural practices in order to grow enough food to sustain the population, which can cause overuse and eventual abandonment of the land. As Diamond wrote, â€Å"Consequences [of a fast rising population] for society included food shortages, starvation, wars among too many people fighting for too few resources, and overthrows of governing elites by disillusioned masses. Eventually, population decreased through starvation, war, or disease, and society lost some of the political, economic, and cultural complexity that it had developed at its peak.† (Diamond. pg6). If a culture or society loses too much of the cultural complexity they have, that civilization may fall apart forever. However, there has been a huge change in the world within the last 100 years. A conjunction of technology, globalization, and population growth- which has allowed a global food market to be created. This global food market is more or less an â€Å"end†Show MoreRelatedDemographic Transition Model Essay1439 Words   |  6 PagesModel 1) †¢ In Stage one, birth and death rates high, but have a low total population due to the high death rates. †¢ In Stage two, the birth rates take a very minor dip in the graph, but maintains its birth rate. The death rate is decreasing due to increasing amounts of knowledge towards medicine as time goes by. The total population is increasing due to the death rates decreasing. †¢ In Stage three, the total population is increasing at a greater rate than in the previous stages. The birth ratesRead MoreTropical Delight Softdrinks Essay616 Words   |  3 PagesTropical Delight Softdrinks Problem Statement Tropical Delight Soft drinks is a small Canadian company that has a narrow line of drinks with only three flavours that was relatively unknown in the Canadian market but popular in markets of parts of Asia, South Asia and Tropical countries. Situation Analysis Strengths – The soft drinks were made with 30% real juice, which is more appealing to consumers who want natural flavours. The products were healthy and contain real fruit juices. AlthoughRead MoreHow Louisiana Should Improve Funding For Occupational Safety And Health775 Words   |  4 Pagesin OSHA could help reduce future oil rig explosions. Preventing employment gaps, such as the moratorium on drilling or the inability to work the nautical agrarian sector keeps individuals active and prevents inactivity therefore curbing obesity. Expanding Medicaid or coverage and access allows individuals to seek care and works with preventative measures and treatments. Occupational Fatalities are listed as one of the core measures that has a significant impact on the state’s overall rankings. Read MoreThe Importance Of English In Literature1123 Words   |  5 Pageshaving on expanding their vocabulary and grammar. Also, this research will investigate the impact of having lack knowledge of vocabulary and grammar on students’ social as well as education aspects. Last of all, it will also investigate the most effective learning strategies that can be used to overcome the problems. 3. Importance of Research 4. Research Statement The aim of this research is to investigate the limitation of English as a second-language students having on expanding their vocabularyRead MoreImproving Urban Sanitation And Waste Removal985 Words   |  4 PagesHuman population has grown very slowly for most of its existence on earth. Scientists currently estimate that modern human beings evolved roughly 130,000 to 160,000 years ago. Many threats, from diseases to climate fluctuations, kept life expectancy short and death rates high in pre-industrial society, so it took until 1804 for the human population to reach one billion. From that point forward, however, population growth accelerated very quickly. Through the early decades of the Industrial RevolutionRead MoreThe Issue of Over Population in the Earth Essay942 Words   |  4 PagesOverpopulation is a hot topic that is becoming a well-known problem that our world faces. At times you can see how our planet may not be big enough for all of us. Family vacations seem less fun due to too long lines. Traffic can seem like it’s at a stand-still in the cities and all the while we think that there are so many other problems to focus our attention on. It would be easy to focus on global warming, or we could admit to ourselves that if the world did not have so many people pollution wouldRead MoreThe world’s population is increasing at a rapid rate. According to Worldometers, by 2050 there will1400 Words   |  6 PagesThe world’s population is increasing at a rapid rate. According to Worldometers, by 2050 there will be a need to feed 9.2 billion people globally (http://www.worldometers.info/world-population/). This t ranslates to an increase in global food production by 70 percent to meet the global goal (http://www.populationinstitute.org/resources/populationonline/issue/1/8/). However, current food production methods are not sustainable and the amount of arable lands is decreasing. The agriculture industry experiencesRead MoreTheory of Demographic Transition Essay1200 Words   |  5 Pagescomponents of population variation and change. Death rate and birth rate are two determinants of population change. Theory of Demographic Transition is comparatively recent theory that has been accepted by several scholars throughout the world. This theory embraces the observation that all countries in the world go through different stages in the growth of population. A nations economy and level of development is directly related to that nations birth and death rates. Population history can beRead MoreAnalysis And Synthesis Of Community Mental Health Services930 Words   |  4 Pageswith chronic mental illn ess who are homeless. Both studies assumes recurrent use of ED by that population are not cost effective and crippling hospitals funding and resources (Currier, Fisher, Caine, 2010 Larimer, et al., 2009). 1811 Eastlake project is a growing and expanding project that was established in Seattle, WA. Their goal is to support and create an environment for the homeless population with mental illness to achieve their higher state and run a course of earnest quality of life.Read MorePollution And Its Effects On Humans1131 Words   |  5 PagesPollution 1. The Problem I. Pollution is killing Earth a. Smoke from cars b. Pesticides c. Toxic waste in water II. Air pollution a. Causes problems with Earth and Humans i. Allergies ii. Weaken immune system iii. Cause/ make asthma and bronchiolitis worse iv. Cause heart problems III. Water pollution a. Kill our source of food i. BP oil spill harmed many animals b. Flint water crisis i. No clean water to drink, shower, or cook with c. Causes diseases IV. Ways to clean up planet a. Change the way

Wednesday, May 6, 2020

Advertising Manipulates People Essay - 1111 Words

In our society, we are constantly surrounded by advertising. From the time our alarm clock wakes us up in the morning until we set it at night, our brains are bombarded with advertisements. Ads play a huge role in our lives, telling us what to buy, what car to drive, how our families should interact, and what we should look like. The business of Advertising is built on persuasion. Advertisements attempt to persuade us that we are not rich enough, pretty enough, thin enough, family oriented enough, and the list goes on. To put it more clearly, the advertising empire is built on the exploitation of the fears of the American people. They take the knowledge of our fears and attempt to convince us that if we buy their product, we will achieve†¦show more content†¦People then become convinced that if they buy this particular brand of shoes, they will be able to play basketball as well as that player, gaining them fame, fortune, and everything else that goes with it. If a woman wea rs the brand of designer clothing as a well-known actress, she will gain recognition and acceptance. These tactics are especially effective in targeting women. Flip through any women’s fashion magazine; what do you see on practically every other page? That’s right, an advertisement. The majority of them are for some type of self-improvement product. In the February 2004 issue of Cosmopolitan, there are one hundred and seven pages of advertisements. The majority of these ads are for make-up, hair care products, clothing, and diet aids. All of them are aimed at women, at their desire to be thinner, prettier, and have the nicest hair and clothing. The reason they are effective is because they play off of women’s fear that if they are not and do not have all of these things, then they will not be accepted by society. These advertisements are feeding off of women’s fears of rejection, of not being â€Å"good enough.† The saddest thing is that millions of women buy into these campaigns, believing that if they use a particular brand of lipstick they will be beautiful. Advertising by exploiting the negative self-image possessed by a large number of women has proved to beShow MoreRelatedDoes Advertising Manipulate People?2717 Words   |  11 PagesDoes advertising manipulate people? Discursive Essay Alexandra ID Almaty 2010 Discursive Essay Outline Essay question: Does advertising manipulate people? I. Introduction Thesis statement: Even though advertising today is a big informative source that gives people possibility to know about great diversity of products, advertising controls human desires and mind. II. Body A. Advertising manipulates emotions of poor people in their mind by usingRead MoreTaking a Look at Manipulative Advertising773 Words   |  3 Pages​The meaning of advertising is the act or practice of calling public attention to ones product, service, need, etc(cited in Collins English Dictionary). It has various forms such as televisions, newspapers, magazines, radios, mobiles, books, mailboxes, and through the networks. Advertising has become a part of our daily lives, and it affects our way of life because advertisements are everywhere: in the streets, supermarkets, shops and malls. In fact, advertising is one of the most influentialRead MoreThe Canadian Philosopher Of Communication Theory1533 Words   |  7 PagesThe Canadian philosopher of communication theory, Marshall McLuhan, once said that â€Å"advertising is the greatest art form of the 20th century†. Indeed, we are exposed to numerous advertisements every day. They come at us in many different forms and ways through TV screens, billboards, magazines, web pages, door-to-door sales, and even radio. Advertisements are not fundamentally bad, but a lot of them use manipulative tactic and tricks which influence us in ways we do not even realize. Even thoughRead MoreEssay on The Danger of Subliminal Advertising1438 Words   |  6 Pagesadvertisements, movies, radio, and even Spam mail have become a daily part of the lives of many citizens. However, most people do not realize the sinister methods advertisers and corporations employ with the media in order to obtain a profit. The use of subliminal and negative advertising has increased immensely and shows no plan of stopping anytime soon. This dangerous ploy manipulates the public and causes individuals to subconsciously crave a product or service. It is integral that society understandsRead MoreImpact Of Advertising On Female Identity Formation1592 Words   |  7 PagesImpacts of Advertising upon Female Identity Formation What does it mean to be beautiful? For the advertising industry, the standard of being beautiful is perfection. American culture is highly concerned with beauty. From magazine to television advertisements, women are bombarded with images of perfection—perfect figure, perfect hair, and perfect skin. Moreover, advertisements sell products that would help improve women’s appearance. The problem with these advertisements is the subjectivity of beautyRead MoreAdvertising is a Form of Propoganda1232 Words   |  5 Pagestendentiously manipulate the public opinion. It is mainly transmitted through the mass media, which in general can reach out to a large number of people in a short time. If you search up the term advertisement you will find that it usually means one of these things: a paid announcement, as of goods for sale, in newspapers or magazines, on radio or television, etc; a public notice or the action of making generally known; a calling to the attention of the publ ic. Basically the main goal of advertising is convincingRead MoreAdvertisements Are Manipulating Or Informing989 Words   |  4 Pagespeople’s daily lives. With the development of technological devices; it is impossible to escape from the advertisements. People now are surrounded by advertisements everywhere, on the TV screen, newspapers, magazines, and on the internet. Advertisements help people know information about the products and keep track of the new products. However, with all the advertising out there, advertising techniques have changed in several ways to grab the consumers’ attention and to keep the consumer’s loyalty to theRead MoreThe Effects Of Advertising On Today s Culture863 Words   |  4 Pageson the radio. With advertising all around, it has to have an effect on the people seeing it and hearing it. Advertisement has several negative effects on today s culture, such as it promotes conformity, affects one s self-image, and manipulates how peo ple buy. People may not even realize that advertising has these effects on them. That is how acclimated people have become to it. One effect that advertisement has on today s culture is that it promotes conformity. Advertising is supposed to encourageRead MoreEssay about The Power of Advertising 1374 Words   |  6 PagesAdvertising has been defined as the most powerful, persuasive, and manipulative tool that firms have to control consumers all over the world. It is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service. Its impacts created on the society throughout the years has been amazing, especially in this technology age. Influencing people’s habits, creating false needs, distorting the values and prioritiesRead MoreThe Ethics of Advertising: Do Advertisers Go Too Far?1397 Words   |  6 PagesThe Ethics of Advertising: Do advertisers go too far? Introduction: Advertising is any paid form of non-personal communication about an organization, good, service or idea by an identified sponsor (Berkowitz, Crane, Kerin, Hartley, Rudelius, 494). Advertisements are displayed through various means to a large audience. They can be found on the Internet, in a magazine, or even on the highway. Advertisements are everywhere! Their main goal is to grab the consumers attention about a specific

Burberry Case Study - 1896 Words

BURBERRY Introduction Rose Marie Bravo, CEO for Burberry from 1997 until now (2003). Changed company from â€Å"heavily reliant on licensing and distribution †(1997) to â€Å"leading luxury brand†(2003) Revenue increase:  £225 million in 2000 almost  £600 million in 2003. She has been able to successfully steer the company through an initial public offering of 22.5% in 2002. History: Founded in 1856 by 21 year old Thomas Burberry, who opened a draper’s shop and soon invented gabardine, a waterproof and breathable fabric that was chosen to be official coat of British Army in World War I. In 1920’s Burberry check pattern – a camel, black, red and white plaid design was introduced and it became registered trademark. Celebrities (Humphrey Bogart†¦show more content†¦Operated more than 132 company owned stores including London, Barcelona and New York flagship stores designed to display full product range. * Gross margin rose from 47% in 2000 to 56% to reflect brand’s new positioning. * Biggest design challenge was to create consistent brand image without risking to loose brand credibility. Brand Portfolio: (a) Burberry London – Core label (b) Thomas Burberry (only in Spain amp; Portugal) lower-priced for younger, fashion-conscious customers (c) Burberry Blue and Black for young women and men in Japan (d) Prorsum – was introduced as hand-tailored from innovative fabrics, associated with haute couture. Aim to showcase new image to the top industry journalists and get editorial press for colledctions. First staged on catwalk show in September 1998 in London Fashion eek and honoured as British Classic Design Collection of the Year. Later, semiannualy showed at Milan Fashion week. Advertising: New team of photographer Mario Testino (worked with Vogue, The Face, Vanity Fair), creative director Fabien Baron and advertising agent David Lipman was formed with  £10 million advertising budget. Advertising campaign consisted of 2 parts: (1) in 1998 model Stella Tenant appeared in Burberry outwear and conveyed brand values – chassic and chic and fun and witty. (2) in 1999, model Kate Moss joined and iped years off the average age of customer with a shotShow MoreRelatedBurberry Case Study1682 Words   |  7 PagesStep: 1 Comprehend case situation Burberry is a famous British originated fashion and luxury company that launched its first product in 1900. It had been a well-established luxury brand for wealthy middle-class people for several decades until 1980 when the company started making losses because of its old-fashioned products. To avoid further losses, its CEO Rosemary Bravo revamp it with modern feel and soon its popularity grew among hip-hop artists and football fans. This Burberry strategy to embraceRead MoreBurberry Case Study5105 Words   |  21 Pages1.0 OVERVIEW OF THE CASE Overall, this case illustrates how the former Burberry Chief Executive Director (CEO), Rose Marie Bravo who stepped in as CEO in 1997, has succeeded in revitalising and revamping the company to become more successful in term of profitability and marketability. This case was took place in year 2003 whereby Ms. Bravo had successfully turned around a fading company to a rejuvenated highly profitable company and had gained their competitive advantage in luxury brand afterRead MoreBurberry a Case Study2292 Words   |  10 PagesYour Business Assignment – Critical Evaluation of Burberry LTD Focussed on Human Resources, Information Management and Knowledge Management. Amy Lawrence 601635 BSc. Business Communications Tutors: Mike Swain and Gwenda Mynott Contents Introduction 2 Burberry Limited 2 Human Resource Management 3 Information Management 3 Knowledge Management 4 Conclusion 5 Bibliography 6 Introduction Considering the impact of Burberrys closure of its Wales plant at Treorchy, Rhondda,Read MoreBurberry Case Study1906 Words   |  8 PagesBURBERRY Introduction Rose Marie Bravo, CEO for Burberry from 1997 until now (2003). Changed company from â€Å"heavily reliant on licensing and distribution †(1997) to â€Å"leading luxury brand†(2003) Revenue increase:  £225 million in 2000 almost  £600 million in 2003. She has been able to successfully steer the company through an initial public offering of 22.5% in 2002. History: Founded in 1856 by 21 year old Thomas Burberry, who opened a draper’s shop and soon invented gabardine, a waterproof and breathableRead MoreBurberry Case Study Essay2361 Words   |  10 PagesImage : Burberry Title Page Number Executive Summary........................................................................ Context Analysis............................................................................. History and Overview.................................................... SWOT Analysis............................................................ PEST Analysis.............................................................. Burberry and SelfRead MoreMarketing: Burberry Target Audience931 Words   |  4 PagesBurberry target audience is designed for both sexes however it is dominated by the female target audience who have a high disposable income. The brand has their own childrenswear range which can appeal to parents but are likely to be people from wealthy backgrounds. Burberry is famous for appealing to celebrities who purchase coats and dresses which have a high end appeal. Burberry focuses more on customer value in order to attract and retain costumers. With the aim to achieve this by producing aRead MoreThe Emerging Trends Of Personalisation1429 Words   |  6 Pagesreach up to a price level of 450 GBP) at Burberry. The interviews should provide a deeper insight into how product personalisation engages costumers. (Bryman and Bell, 2011) The customers who have been selected will form a case study on Burberry, as Burberry is a representative example of how a luxury brand successfully integrates en try-level product lines and offers personalisation to engage customers who according to Mintel (2014) „cannot afford Burberry clothing, but still want to buy in to theRead MoreBurberry Strategy2479 Words   |  10 Pagesdesigner label, Burberry GRP. In particular, the research will focus on the Strategic Business Unit of Burberry; understanding and explaining how they utilize the resources and competencies to achieve a competitive advantage. In order to do this, this paper will address on theory based from work in the areas of the ‘Resource-Based View’ and ‘Resources and Capabilities’ as well as using theoretical frameworks to give a holistic view of the strategic issues Burberry. After their reform, Burberry recoveredRead Moreoverview of a Luxury Fashion Brand2482 Words   |  10 Pagesat one Burberry as a luxury brand that has been successful despite the challenges that have existed in the fashion market. In this paper an overview of Burberry is given based on its success in the industry. The brand has been outstanding and is defined by the Britishness, independent luxury positioning and heritage as well as history. Compared to other brands in the fashion industry such as Prada, Zara and Ralph Lauren, the brand has been doing fairly well. Brand’s Brief History Burberry is a distinctiveRead MoreBurberry Analysis5176 Words   |  21 Pages†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Page 18 6.1 Source of references †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Page 19 Problem statement. 1.1 How Is Burberry Structural build up and how do they work whit their external environment. Explanation of what structural changes Burberry did, to turn the company in to the success it is today. Analyze the process of the finding the core products that Burberry have chosen. How they have targeted a new segment of the market, true marketing and branding. History/ Background. 2

Sample Essay on School Principal’s Leadership

"(Name)" is the current principal of my school (School name) with a leadership term of above 30 years. The journey of *--- as a leader was full of tribulations, challenges but also adorned with achievements and success awards. Journey of *--- to enter into the aura of leadership was shaped when he was working as an educator in another school and got numerous recognition for his contribution towards the growth and development of the academic institute. His fame spread across the place and he used to get various golden opportunities to teach in other schools and institutes. But with a visionary mission(Bass, 1985), he and his fate had other plans. To reach the zeniths of horizon he continued with the job and now is leading various branches of the institute by applying innovative strategies and exploiting resources(Yukl et.al, 1992) at their best. His decision was a golden wand for his successful bright future and was an effect of right decision plan thought. According to him, every min ute moment of his life aided towards his leadership qualities. He said Our whole life is weaved for the future which steers the direction of the aim of our life. Such a great philosophy of life he had! His journey was garnered with support(Bass, 1991) from his mentor and teacher who have guided him wisely and strategically through all the phases of his life. His role was valued by --- as he always talked about what is best for ---. He knew him since he was a child and have had a deep insight into his capabilities, weakness, strengths and inherent desires(Bass, 1997). He was my treasure and my guiding star. He has always been with me in my highs and lows. Leadership was never the main goal for ---. It was his dedication for servicing the education that drove his path for the road towards leadership(Hughes, 1993). It was not a matter of qualities imbibed in his nature, but the skills were were inherent and were being polished with experience and disruptive thinking(Andrews, 1987) to bring about a revolution in education industry. I do not consider myself as a revolutionary leader, I am a proponent of change and a spark of literary illumination. The turning point was his life was entry into the arena of leadership, his first step and his initiation of the first stage. This phase made him utterly responsible and with further success he became the head of range of institutes. The transition from a teacher, to principal to head of institutes was a challenging task and called for various additional responsibilities. I always say that leadership is not completed by the role of a leader, it is a framework inculcating talent pool(DuFour, 2004) and innovative strategies from everybody in the vicinity of leadership. He is always dedicated towards motivating the people near him to act for some change for better and hence guides them in their road towards leadership. There were some dimensions(Hargreaves, 2004) towards his vision which was far sighted and really influential. His topmost vision was to implement the resources wisely to set a standard for education and to foster the resources to improve the level of distant learning too. He believed in innovation and hence his aim was to club together the innovative practices used in business management and to mold them in learning management(Reeves, 2006). I am happy that more and more leaders are collaborating with my view o integration of business and learning management and hence the first step is laid. His visions are popular among his co-employees and is praised by anyone who knows him. He is quite active on social networking and hence his vision is shared and adopted by many. Technology is a boon for us and we should exploit it to its full potential to serve the education field and to make everybody aware. Keep you missions well set and these are the things that wont let you sleep until fulf illed. Aim at the eye of the fish and then hit the goal with full dedication. The present education scenario as per --- is quite traditional and needs to be changed to include a pinch of technology(Robertson, 2011) and a pinch of responsibility by the world leaders to make the education and learning occupy an altogether new arena of evidence based learning(Bass, 2000), practical approaches, case studies and knowledge of the real world. Technology according to him is the best communication channel to let all the wise brains and potential leaders all around the world come together to infuse their energies and capabilities into one big idea or one effective innovation in the field of educational leadership. The path of his leadership journey was filled with thorns of challenges and every time bore flowers of success for him. His greatest of the challenges were in the beginning of his leadership life. He was faced with evil eyes of his fellow employees who were jealous of his rapid success and immense fame which was spreading like a forest fire in the field of education. He overcame this challenge by including his fellow employees by considering their valuable suggestions into the process of change and by this he was able to include everybody in his saga of leadership. When you cannot fight against the people who criticize you, then make them a part of your journey. Communication with other leaders was also a challenge without much technological advancements and hence technology was a gift for him which was really a treasure in his story. There were various unforeseeable challenges(Ubben, 2001) too coming everyday and demanding a different solution. The world of teaching was much polite and full of love as compared to the real hard world of leadership wherein responsibility of a huge mass lies over your shoulders and you are accountable for every little move under your leadership or guidance. And Wow! That is a great feeling to be a part of this sport!. Challenges to him now are part and parcel of his routine and he accepts them with full grace. Various unanticipated challenges were competitions among the world leaders in the field of education. I cannot understand how people with the same aim and vision can compete with each other instead of summing up their energies and focusing over a combined goal. It is a world of wonders and surprises. Just by explaining the vision to a wider mass doesnt serve the purpose of a leader, he should be the first person to light up the flame of change and must motivate other people to join him in this movement. The major catalyst for his self confidence and self motivation is his tendency to strive for excellence in every task he undertakes. He believes that dreams are not what we see with the closed eyes, dreams are what cannot let us close our eyes and hence work hard to map them into reality(Copland, 2007). His dreams and his aim to strive for excellence are major encouraging forces. He believes that he can shape his destiny and hence is infused with exuberance and confidence for every task he undertakes. My friends make me cheerful and this happiness keeps me confident that I can bring about a change in education arena with this smile and confidence. One of his burning desire for which he has sacrificed his sleep of various nights is to amalgamate business leadership and styles into the field of education and to make every individual student capable of leading his preferred area of interest and to marvel in business leadership intrigued with learning leadership. I have attended various workshops and given various lectures for this dreams but have not found any suitable partner to aid me in my dream. I will soon be able to initiate my plan to blend business arena with education and to let other leaders be born out of my institutes. He believes that every individual has something unique to tell and hence stands out from the collective group. Imagination and dreams are the source of inspiration and hence eyes must be filled with dreams for a better future. His greatest source of satisfaction are the initiatives taken by the teachers in his institute and a widespread awareness(Donald, 1997) for his vision in the mass and other education leaders. Queries by other people and doubts regarding my vision and strategies implemented so far and others yet to come drives a force of satisfaction down my nerves and makes me feel lighter by spreading knowledge. When asked about source of dissatisfaction, he said that incompetency of people to achieve their dreams and not to believe in themselves is the major source of dissatisfaction for him and makes him gloomy regarding the ideologies and behavior of people. He wants to change this scenario by making people believe in themselves and hence curb this source of social weakness. There were many sacrifices made, sleepless nights spent , days filled with toil in this journey of leadership. With the dream of making education worth for all the students, I missed spending precious time with my children. I used to fulfill their demands but wasnt able to cater to their demand of time which is the most sensitive and important one. He thinks that for a few years of his life, he abandoned himself from the world and was imprisoned into work. He became a workaholic(Gronn, 1999) and now when he goes down hi memory lane, he could feel that it is his hard work and sacrifices made that have made his vision a bit more clear and a bit more profound. His friend circle became limited to his mentor and close guides for a certain period of time but then with the help of social media his friend circle and followers(King, 2002) became a part of his life and filled up the gap of friendship too. I think that being friends with like minded people is worthy and fruitful in the long r un of life. Being a leader is just not enjoying perks of leadership but giving a part of ones soul and blood into the service. I have become active and healthier once my path for leadership was set. Advice, (laughs), I dont think I can give advice to become a leader because a leader is just another common man with a potential to recognize his capabilities and come up with disruptive innovative thoughts. He guided me to grab in and actually grab in every positive opportunity coming up in the way and act accordingly. Next he told me to believe in yourself and nobody else in the course of anybodys life. His valuable teaching(Hallinger, 2003) was to be brave enough in the life to face any challenge and to learn to say no to the things that are against personal set values. Everything problem in this world has a solution to it, we just need to drive deeper into the mysteries of the universe and we can find the answer very close to us. He guided that a positive group of workforce(Wagner, 2001) and people surrounding us play a significant role in overall personality development and hence we should always live in group which is optimistic and full of positive vibes. --- is charismatic leader(Denmark, 1977) who inspires others with a positive energy and raises morale of everybody along. He is quite innovative and experimental in his approach towards education and learning. He has set a standard of leadership and is perfect blend of various leadership styles. He is a problem solver for any entrenched situations(Style, 1971). He has a personality who is really inspiring for everyone and serves as a role model for todays generation. His approach is visionary and a democratic leader. *The blank spaces "------" are left for the students to fill up with appropriate data. References Bass, B. M. (1985). Leadership and performance beyond expectations. Yukl, G., Van Fleet, D. D. (1992).Theory and research on leadership in organizations. Consulting Psychologists Press. Bass, B. M. (1991). From transactional to transformational leadership: Learning to share the vision.Organizational dynamics,18(3), 19-31. Bass, B. M., Avolio, B. J. (1997).Full range leadership development: Manual for the Multifactor Leadership Questionnaire(pp. 43-44). Palo Alto, CA: Mind Garden. Hughes, R. L. (1993).Leadership: Enhancing the lessons of experience. Richard D. Irwin, Inc., 1333 Burridge Parkway, Burridge, IL 60521. Andrews, R. L., Soder, R. (1987). Principal Leadership and Student Achievement.Educational leadership,44(6), 9-11. DuFour, R. (2004). What is a" professional learning community"?.Educational leadership,61(8), 6-11. Hargreaves, A., Fink, D. (2004). The seven principles of sustainable leadership.Educational leadership,61(7), 8-13. Reeves, D. B. (2006).The Learning Leader: How to Focus School Improvement for Better Results. ASCD. 1703 North Beauregard Street, Alexandria, VA 22311-1714. Robertson, J., Timperley, H. (Eds.). (2011).Leadership and learning. Sage. Bass, B. M. (2000). The future of leadership in learning organizations.Journal of Leadership Organizational Studies,7(3), 18-40. Ubben, G. C., Hughes, L. W., Norris, C. J. (2001).The principal: Creative leadership for effective schools. Pearson Education Company. Copland, M., Knapp, M. (2007). Connecting Leadership with Learning: A Framework for Reflection, Planning, and Action.Association for Supervision and Curriculum Development. Donald, J. G. (1997).Improving the Environment for Learning: Academic Leaders Talk about What Works. Jossey-Bass Inc., 350 Sansome St., San Francisco. Gronn, P. (1999).The making of educational leaders. Bloomsbury Publishing. King, D. (2002). The changing shape of leadership.Educational leadership,59(8), 61-63. Hallinger, P. (2003). Leading educational change: Reflections on the practice of instructional and transformational leadership.Cambridge Journal of education,33(3), 329-352. Wagner, T. (2001). Leadership for learning: An action theory of school change.Phi Delta Kappan,82(5), 378-383. Denmark, F. L. (1977). Styles of leadership.Psychology of Women Quarterly,2(2), 99-113. Style, A. L. (1971). Styles of Leadership.Readings in organizational and industrial psychology, 328.

Tuesday, May 5, 2020

How does Shakespeare portray the various perceptions of love in Romeo and Juliet Essay Example For Students

How does Shakespeare portray the various perceptions of love in Romeo and Juliet? Essay The play we are studying was written by a very famous, well known English Elizabethan, Shakespeare. Who wrote over 40 different plays. The plays were so famous that we still study them today in modern society and some have even been made into blockbuster films. The play we are studying is Romeo and Juliet which is a romantic tragedy with love and passion involved. Not only is there love between lovers but familial love as well. Where the star crossed lovers are caught in the middle of an ancient grudge between their families which will lead to their deaths. In British history this play could be linked to the war of the Roses in the 1400s which lasted 30 years. The war was fought between the houses of Lancaster and York. The emblems of each family gave the war its name. This suggests that the war could have inspired Shakespeare to write this play which was a big event at the time. An Elizabethan audience understood second perception of love more than a modern audience as courtly love was more common in their culture. Romeos parents and Benvolio are worried about him as they think he is love sick as he has tears augmenting morning due many mornings. Romeos state of mind seems depressed and melancholy and seems to have symptoms of traditional courtly love. Hes like this as he feels sorry for himself because he only thinks he is in love with someone and they dont love him back. He talks about Rosalyn quite crudely as he only talks about her beauty and how he wants to lose her virginity. He crudely says, Nor ope her lap to saint- seducing gold and complains that shes selfish as she doesnt want children to pass on her beauty and that its a waste. Also he compares her to the goddess Dian and uses oxymorons such as Hes much to do with haste, but more with love which suggests hes slightly crazy and gives the audience the first impression that he is insane. The type of love Romeo and Juliet have for each other is true love. This creates a problem as their two families are enemies and have an ancient grudge against one anther. Religious imagery is used when the lovers talk to each other to show the depth of their love. Shakespeare deliberately makes Romeo know about Juliets feelings by creating stagecraft and setting Romeo up in the orchard where he overhears Juliet say her true feelings like the famous line O Romeo, Romeo! Wherefore art thou Romeo?. She said that she would have played hard to get and wouldnt have played games with his affections unless he did and that she wouldnt have made her feelings public unless he overheard her which he did because of Shakespeares stagecraft. This is when the relationship starts and bad decisions start to be made. They talk about their wedding night very sexually and Juliet makes it clear she cant wait to consummate their marriage by saying O, I have bought the mansion of love, But not possessd it, and, though I am sold, Not yet enjoyd. In the opening scenes we learn that the Montagues love and care for their son because they were worried about his state of mind and want to protect him he knows this as they say glad he was not at this fray. Its also really obvious that Lady Montague loves Romeo as she dies of a broken heart when Romeo is banished which shows the depth of her love for him. At the beginning of the play Capulet surprisingly tells Juliet that she has a choice in whom to marry which would shock an Elizabethan audience as this is unusual in their time. This shows that he trusts his daughter greatly. But then very suddenly his attitude changes when Tybalt dies and he wants Juliet to marry quickly so he can have an heir and distract Juliet form grief. .uf372925630b6042bdef8241a4a164ec1 , .uf372925630b6042bdef8241a4a164ec1 .postImageUrl , .uf372925630b6042bdef8241a4a164ec1 .centered-text-area { min-height: 80px; position: relative; } .uf372925630b6042bdef8241a4a164ec1 , .uf372925630b6042bdef8241a4a164ec1:hover , .uf372925630b6042bdef8241a4a164ec1:visited , .uf372925630b6042bdef8241a4a164ec1:active { border:0!important; } .uf372925630b6042bdef8241a4a164ec1 .clearfix:after { content: ""; display: table; clear: both; } .uf372925630b6042bdef8241a4a164ec1 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf372925630b6042bdef8241a4a164ec1:active , .uf372925630b6042bdef8241a4a164ec1:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf372925630b6042bdef8241a4a164ec1 .centered-text-area { width: 100%; position: relative ; } .uf372925630b6042bdef8241a4a164ec1 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf372925630b6042bdef8241a4a164ec1 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf372925630b6042bdef8241a4a164ec1 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf372925630b6042bdef8241a4a164ec1:hover .ctaButton { background-color: #34495E!important; } .uf372925630b6042bdef8241a4a164ec1 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf372925630b6042bdef8241a4a164ec1 .uf372925630b6042bdef8241a4a164ec1-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf372925630b6042bdef8241a4a164ec1:after { content: ""; display: block; clear: both; } READ: Shakespeare and Prospero EssayThis would then please the audience as this is a way to treat your daughter. But a modern audience would think it was harsh to send your daughter off to someone she does not know and when telling her calls her a hoe and wish she was dead. Lady Capulet finds it hard to talk to her daughter as she isnt around her often, Nurse is more of a mother to Juliet as she has brought her up as her own since she was a baby, this was normal in Elizabethan times. But Lady Capulet does care about Juliet when she tries to get her a good husband but she only cares about wealth and position in society than personality when saying By having him, making yourself n o less. Nurse and Friar are portrayed as surrogate parents, which in Elizabethan times was very common for the rich to have someone close to the family to look after the children. Nurse is close to Juliet because she raised her from birth and she is Juliets co-conspirator and she is always looking out for her as if she was her own. Shakespeare has adapted Nurse and Friar into the play to act as confidants for Romeo and Juliet so the audience can hear the thoughts and feelings of the lovers being told to someone. Friar and Nurse are the reason there was a wedding without their help they would have never gotten married. With the wedding happening the action speeds along. Friars motive is to become a hero in Verona, hes very passionate about this because he says For this alliance may so happy prove, to turn your households rancour to pure love. Nurses motive is a life long devotion to Juliet she is like her own daughter and Juliet is her life. Unfortunately Nurse and Friar fail towards the end of the play with not sending the message to Romeo about Juliets sleeping potion he also deserts Juliet out of fear. Nurse gives bad advise to Juliet saying Romeo is banishd; and all the world to nothing, that he dares ne er come back to challenge you Juliet does not agree with this so she gets angry and threatens to never speak to Nurse again. Because of this failure Juliet pretends to be dead with the potion which Romeo doesnt know isnt real because of Friar and Romeo kills himself which also results in Juliets suicide as well. So the people that Romeo and Juliet should trust the most ended up being one of the causes of the lovers deaths. Paris has been adapted in the play to add desperation. His character is portrayed as desperate as he is completely in love with Juliet even though he doesnt know her. He acts as polite as possible to Lady Capulet by saying Madam, good night: commend me to your daughter and calling Capulet lord. When he dies he even says Open the tomb, lay me with Juliet. Even though she obviously doesnt love him and hes just been killed by her true love. The Love that Paris feels for Juliet is Dutiful love to his and her family he also feels he has to protect Juliet which was the traditional way of doing things in Elizabethan times. The language Nurse and Mercutio use is a great deal and verity of euphemism and they crudely talk about sexual innuendo. Mercutio doubts Romeos feelings for Rosaline and he thinks they are just sexual so he teases him with sexual imagery saying things like An open arse, thou a poperin pear! Mercutio dies, this means the comic and fun element has been lost therefore we know we only have tragedy to follow. The Nurse may even be more vulgar as she refers to Juliet losing her virginity thou wilt fall backward when thou host more wit and compares it to when Juliet was little and she fell and cutting herself as a child. Nurse is expected to talk like this as she is close to the family and is lower class. The deaths of Mercutio and Tybalt shock the audience as well as speeding the play along. Killing a lot of the characters off surprises the audience more when the lovers die creating more sorrow. .uc3065d9cc3ff6f9dd5688343baa6e24b , .uc3065d9cc3ff6f9dd5688343baa6e24b .postImageUrl , .uc3065d9cc3ff6f9dd5688343baa6e24b .centered-text-area { min-height: 80px; position: relative; } .uc3065d9cc3ff6f9dd5688343baa6e24b , .uc3065d9cc3ff6f9dd5688343baa6e24b:hover , .uc3065d9cc3ff6f9dd5688343baa6e24b:visited , .uc3065d9cc3ff6f9dd5688343baa6e24b:active { border:0!important; } .uc3065d9cc3ff6f9dd5688343baa6e24b .clearfix:after { content: ""; display: table; clear: both; } .uc3065d9cc3ff6f9dd5688343baa6e24b { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uc3065d9cc3ff6f9dd5688343baa6e24b:active , .uc3065d9cc3ff6f9dd5688343baa6e24b:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uc3065d9cc3ff6f9dd5688343baa6e24b .centered-text-area { width: 100%; position: relative ; } .uc3065d9cc3ff6f9dd5688343baa6e24b .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uc3065d9cc3ff6f9dd5688343baa6e24b .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uc3065d9cc3ff6f9dd5688343baa6e24b .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uc3065d9cc3ff6f9dd5688343baa6e24b:hover .ctaButton { background-color: #34495E!important; } .uc3065d9cc3ff6f9dd5688343baa6e24b .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uc3065d9cc3ff6f9dd5688343baa6e24b .uc3065d9cc3ff6f9dd5688343baa6e24b-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uc3065d9cc3ff6f9dd5688343baa6e24b:after { content: ""; display: block; clear: both; } READ: Essay Questions For The Crucible By Arthur MillerThrough the play Romeo experiences a lifetime of emotions in a very short time of four days. His perception of love rapidly changes though the play. At the beginning he crudely speaks of women sexually and nothing else. When talks about Rosaline he says Nor ope her lap to saint- seducing gold: O, she is rich in beauty, only poor, that when she dies with beauty dies her store this is seen as quite selfish of him to say and that he should decide. But when he meets Juliet his view changes completely and he talks about her being more powerful than the sun and that shes a life giving sores which lights up the heavens. Juliet star ts as a good daughter her respects and appreciates her parents and their wishes. But when she meets Romeo she changes and decides to go against her parents wishes and runs away with Romeo and even gives up her family and makes the choice to never see them again when she fakes her death to be with her lover. Juliet shows maturity when she rethinks about marrying Romeo once hes banished and thinks about her future when saying methinks I see thee, now art so low, As one dead in the bottom of a tomb. Romeo also matures by not putting himself first before Juliet. He also finds the courage to overcome difficult situations and proves himself to be true and loyal to his commitments. Shakespeare delays their deaths by putting Paris and the Priest in the tomb which keeps the suspense and makes the play more interesting. Romeo and Juliet sacrifice their towns, families even their lives for each other. Romeo and Juliet is a great play because even though the audience knows how it ends people want to read or watch what happens because they want to know the point in the events, experience the climatic moments and find out why the characters motives lead to their tragic deaths. Also the play doesnt focus on one type of love they show many others including familial, loyalty, politics and passion making the play a lot more interesting. Romeo and Juliet is seen as a great play because it was one of the first love plays of all time which has inspired many others and is being studied and perform ed today years after it was written.